Investing Center Preview – Manage your investments and watch your net worth grow.

K:NYSE – Large Cap Stock (Processed/Packaged Goods)

Kellogg Co – K Stock Overview

Last PriceToday's Change52-Week RangeTrading Volume
65.660.00 (0.00%)46.33 - 66.845.0 (Below Avg)

Market data as of 4:03PM 05/17/13. Quotes are delayed by at least 15 min.

Overview - K

Today | 1 Week | 1 Month | 3 Month | 1 Year

Open--
Previous Close65.66
Day's Range-- - --
Market Cap24.1B
Avg Volume (10 Day)1.7M
Price/Earnings (Trailing 12 Mo.)26.1x
Earnings Per Share
(Trailing 12 Mo.)		2.52
Dividend Yield0.44 (2.68%)

One-Click Scorecard - K

These seven metrics are a snap to calculate, thanks to Quicken.com's One-Click Scorecard. Our goal with this tool is to help you evaluate potential investment candidates and eliminate those equities that aren't up to snuff. One-Click Scorecard won't do all the homework necessary for you to reach a decision, but it will help you develop a list of quality stocks to watch and study further.

Performed well consistently?Fail
Avoids excess debt?Fail
Converting sales to profits?Fail
Shareholder's money handled rationally?Pass
Increased shareholder value?Fail
Consistently increased owner earnings?Fail
Sells at 25% discount to intrinsic value?Fail

These eight metrics are a snap to calculate, thanks to Quicken.com's One-Click Scorecard. Our goal with this tool is to help you evaluate potential investment candidates and eliminate those equities that aren't up to snuff. One-Click Scorecard won't do all the homework necessary for you to reach a decision, but it will help you develop a list of quality stocks to watch and study further.

Pays a cash dividend?Pass
Room to increase dividends?Fail
Increased earnings over time?Pass
Borrows within reasonable limits?Fail
Stock is undervalued?Fail
Have investors caught on?Fail
Has support of institutional investors?Pass
Has sufficient liquidity?Pass
Quicken Premieroffers a detailed analysis of all One-click Scorecard criteria.
Show Me

Industry Position - K

KIndustry Range
Revenue Growth (1yr)11.14%
Net Income Growth (1yr)--
Total Debt/Equity2.72
LT Debt/Equity2.42
Earnings Yield3.83%
Price/Sales1.65
Key:  Lo 
 Hi
Quicken Premier Stock Evaluatoroffers detailed industry position analysis.
Show Me

Competitors - K

CompanyLastChange
Mead Johnson Nutrition Co80.470.00%
General Mills Inc50.360.00%
Campbell Soup Co47.630.00%
ConAgra Foods Inc35.920.00%
Green Mountain Coffee Roasters Inc79.610.00%

Data is delayed by at least 15 min.

Create an Online Investing Center Account After Purchasing Premier

Create an Account

Track your Quicken.com Investing Portfolio wherever you use the web.
New charts and graphs make managing your investments easy.
Evaluate stocks with step-by-step tools such as One-Click Scorecard, which lets you analyze investments based on leading strategies such as Robert Hagstrom's The Warren Buffet Way.

Track Your Portfolio Performance Online With Flexible Tools

Portfolio Performance

Track the performance of any of your portfolios.
Chart your portfolio and compare it to up to 10 other stocks, mutual funds, or benchmarks.
Analyze individual holding performance grouped by asset class.

Assess Your Risk vs. Return Potential Against Multiple Models

Risk vs. Return

Get detailed analysis of the risks and returns for all of your portfolios.
Compare your portfolio's asset allocation to the model portfolio of your choice.
Optimize your portfolio by maintaining the most efficient ratio of risk to returns with your asset allocation.

Assess Your Sector Exposure for One or More Portfolio Holdings

Sector Exposure

See the sector distribution of your portfolio and compare it to the model portfolio of your choice.
Read a concise summary of the areas where your portfolio differs most from the model.
Review a detailed sector breakdown for all assets in your portfolio.

Check Your Portfolios for Holding Overlap and View Options for Changes

Holdings Overlap

Select a portfolio to see how its holdings overlap with all of your holdings or a specific portfolio.
The Top 10 Holdings takes into account mutual fund assets giving you a clear idea of your exposure to an individual security.

Set Alerts to Monitor Your Portfolios

Portfolio Alerts

Select the portfolios or watchlists to monitor market changes throughout the day.
Set alerts when the value rises or falls to a specific level, or when the percent change is greater than the specified amount.

Track Security Performance by Using Symbol Alerts

Stock Alerts

Receive alerts on Stocks, Mutual Funds, ETFs, and Indices by entering a symbol.
Customize alerts by price, volume, or specific events like dividends, splits or earnings.

Proprietary One-Click Scorecard Methodology Provides In-Depth Company Analysis

One-Click Scorecard

Get opinions and detailed analysis from multiple independent sources.
Evaluate potential investment candidates and eliminate those equities that aren't up to snuff.
Learn more about the criteria and see how the company measures up in each category against its industry average.

Analyze Companies by Evaluating Various Company Fundamentals

Stock Evaluator

Assess the growth, financial health, management performance, market multiples and intrinsic value of a company.
Compare each fundamental against the industry average and learn more about what performance in each fundamental means.