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Successful interoperability testing of policy enforcement and policy management products expedites time to market for joint deployments
To continue delivering the rich content subscribers want, Communication Service Providers (CSPs) need an intelligent solution that can dynamically manage network resources and enable new pricing and business models. This versatility can also help minimize churn by providing significant additional value to subscribers. Confirmed interoperability of these leading products across a diverse set of use cases will facilitate rapid co-deployments, thereby helping CSPs deliver a best-in-class customer experience.
Historically, services such as video on demand and online TV streaming have posed a challenge to CSPs when it comes to maintaining profitability, as these services can eat up an increasing amount of network bandwidth while many subscribers pay only a flat rate for data services.
Combining F5 and
Siemens Policy Manager manages network and subscriber policies according to business needs and priorities. It weighs and evaluates millions of parallel sessions and makes efficient decisions to solve problems in real-time, helping CSPs deliver the Quality of Service (QoS) their subscribers have paid for. SPM also makes available a wide range of pre-configured use cases to choose from, and provides compelling tools to easily adapt plans to further differentiate from competitive offerings.
F5’s BIG-IP PEM serves as the policy enforcement engine for the joint solution. Essentially, it understands the type of traffic being transferred on the network and can forward, steer, chain, and apply QoS (prioritization, rate-limiting, etc.) as needed via powerful application and subscriber-aware policies. This visibility into the specific nature of traffic traversing the network also provides opportunities to layer in additional services—such as optimization or security—where and when needed.
Joint customers can set policies to meet their business needs (such as tiered/premium service offerings or plans) with Siemens’ PCRF capabilities, while BIG-IP PEM provides the awareness and enforcement necessary to assure policies are carried out appropriately based on network and user conditions specific to the services being delivered.
“Through our partnership ecosystem, we seek out opportunities that give
customers the most value for their technology investments, while
preserving the ability to evolve their infrastructures over time. The F5
Synthesis™ architectural vision promotes integration and
interoperability testing efforts with leading companies like
Mallik Tatipamula, VP of Service Provider Solutions, F5
“Our strategy focuses on leveraging partnerships like the one with F5 to enhance customer benefits. The pre-tested solution of F5’s BIG-IP PEM and Siemens Policy Manager will give our CSP customers a head start in applying policies to control and manage network resources. This will allow them to effectively and quickly adapt to changing market trends and demands, and provide new monetization options for services such as video on demand or streaming. These capabilities are made possible by adopting a traffic architecture that provides for equitable sharing of revenue between content and network providers.”
Both Siemens Policy Manager and F5 BIG-IP PEM are available now. To
learn more about the joint solution and availability in specific
countries, contact a local
About Siemens Convergence Creators
Among the most important customers are the top players in their respective industrial sectors, i.e. telecommunications, media (TV, publishing houses), transport (cruise ships, railways, aircraft manufacturers, airlines and airports), space, public safety (action forces) and energy (wind power, oil and gas).
Siemens Convergence Creators’ presence in emerging and mature markets
like Central and
For more information please visit us at: http://www.siemens.at/convergence-creators
F5 (NASDAQ: FFIV) provides solutions for an application world. F5 helps organizations seamlessly scale cloud, data center, and software defined networking (SDN) deployments to successfully deliver applications to anyone, anywhere, at any time. F5 solutions broaden the reach of IT through an open, extensible framework and a rich partner ecosystem of leading technology and data center orchestration vendors. This approach lets customers pursue the infrastructure model that best fits their needs over time. The world’s largest businesses, service providers, government entities, and consumer brands rely on F5 to stay ahead of cloud, security, and mobility trends. For more information, go to f5.com.
F5, F5 Synthesis, BIG-IP, Policy Enforcement Manager, and PEM are
trademarks or service marks of
This press release may contain forward looking statements relating to
future events or future financial performance that involve risks and
uncertainties. Such statements can be identified by terminology such as
"may," "will," "should," "expects," "plans," "anticipates," "believes,"
"estimates," "predicts," "potential," or "continue," or the negative of
such terms or comparable terms. These statements are only predictions
and actual results could differ materially from those anticipated in
these statements based upon a number of factors including those
identified in the company's filings with the
Alane Moran, Global Communications
Siemens Convergence Creators GmbH
Christian Walzel, Corporate Marketing & Communications
+43 51707 45842
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