|Last Price||Today's Change||52-Week Range||Trading Volume|
|51.60||-2.12 (-3.94%)||36.09 - 58.37||3.8 million (Above Avg)|
Market data as of 1:47PM 12/11/13. Quotes are delayed by at least 15 min.
Capabilities Will Enable Marketers to Now Power Messages Based on Consumer Location
Available through ExactTarget’s MobileConnect and MobilePush applications, the new capabilities will enable marketers to deliver location-based push messages, MMS messages and combine multi-media content, such as video, audio and images, with standard push messages or with an in-app message.
“Mobile is fueling a transformation in business that holds incredible
opportunity for companies to connect with their customers in entirely
new ways,” said
Key features of ExactTarget’s expanded mobile marketing suite will include:
ExactTarget’s expanded suite of mobile marketing solutions is currently expected to be generally available to all ExactTarget clients during the first quarter of calendar 2014. MobileConnect and MobilePush are available as standalone products or integrated with the Salesforce ExactTarget Marketing Cloud.
Mobile product announcements were unveiled today before a sold-out crowd
at ExactTarget Connections.
Marketers from around the world are attending the three-day event, which
features education and content, including keynotes from author
For updates on Connections, follow @ExactTarget and the hashtag #ET13 on Twitter.
Any unreleased services or features referenced in this or other press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase ExactTarget applications should make their purchase decisions based upon features that are currently available.
ExactTarget is a leading global provider of cross-channel digital marketing software-as-a-service solutions that empower organizations of all sizes to communicate with their customers through email, mobile, social media, Web and marketing automation. ExactTarget's suite of integrated applications enables marketers to plan, automate, deliver and optimize data-driven digital marketing and real-time communications to drive customer engagement, increase sales and improve return on marketing investment. ExactTarget is a salesforce.com company. For more information, visit www.ExactTarget.com.
Kari Brownsberger, 312.329.3980
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